OVERVIEW —
C2 Education is a tutoring service that specializes in test prep for elementary, middle, and high schoolers. I was assigned to work on a presentation pitch where we imagined what their digital experience could be for tutors, parents, and students.
TEAM & TIMEFRAME —
In 2015 I collaborated with another interaction designer and our design director for about one month. I was responsible for creating personas, the color scheme, key user journeys, and the final pitch presentation design.
USER & GOALS —
Our target users for the designs were tutors, parents, and students. For tutors, we focused on providing an easy way to track attendance, hours and test results. For parents, we focused on allowing for easy payment and tracking tests scores. For students, we focused on easily tracking their test scores.
platform —
Native iOS App
Desktop Web App
DELIVERABLES —
Personas
Branding Mood Board
Site Architecture
Key User Journeys
Interaction Design
Mocks
Presentation Pitch Design
““Emi is a great design thinker, doer and leader. She is not only great at her craft, she can also think big picture and define strategies. If you are looking for someone who is proactive, cares about quality, builds long lasting relationships and understands how to leverage design to solve problems, Emi is your person. She has all the skills you need and is a pleasure to work with.””
““Emi was focused on the users from the very beginning, ensuring that every feature we explored met one of their needs. Emi’s curiosity in all aspects of her work pushes her to explore competitors and patterns within different industries which she then uses to create many unique solutions.””